It has
been broadcast as an impressive, almost spectacular recovery from the
financial crisis. From the beginning of 1999, the South Korean economy
appeared to show extraordinary potential for bouncing back from the
major recession into which it had plunged over 1998. Growth rates of
national output and of industry over the past one and a half years have
been in the region of 8 to 10 per cent, and even though investment has
remained subdued, the stability of the Korean won also suggested
that foreign "investor confidence" had been restored.
But even
in this apparent bull run, serious analysts had already noted tendencies
that were causes for concern. A major impetus for the revival in economic
activity and growth rates was the expansionary fiscal stance, through
very large government deficits that were enabled by Japanese aid in
the form of Miyazawa Plan funds and allowed by a somewhat chastened
IMF. The inflow of foreign direct investment that contributed to the
stability of the won was dominantly in the form of acquisition
of domestic assets by multinational investors at what were described
as "bargain basement" prices.
And most
importantly, the weaknesses of the large industrial giants that were
the backbone of the Korean growth miracle of the preceding decades,
have been more rather than less evident. The chaebol, which are
now much reviled as privileged, opaque, cronyistic and unwieldy monopolistic
conglomerates created by state patronage, were in fact the most significant
elements in an industrialisation process that even dared to shift core-periphery
economic relationships in the latter part of the past century.
Thus, the
Korean chaebol, and in particular the four conglomerates that
were most successful in creating internationally accepted brands - Daewoo,
Samsung, Hyundai and Lucky Goldstar - challenged the traditional division
of labour between metropolitan centres of capital and developing countries
that were at best recipients or objects of such capital. As emerging
and successful multinational companies with a home base in the developing
world, they offered both hope and a threat to the existing international
economic order.
The building
of these conglomerates was the result of strategic industrial policy
that took much from the Japanese example, along with the specific political
economy features of South Korea. Systematic state intervention, especially
in credit allocation, and crucial protection of domestic markets in
the initial growth phase, were important elements of that strategy.
The strong interlinkage between finance and industry that is now being
interrogated, was actually a necessary part of both the high domestic
savings and investment rates that fed the boom, and the rapid expansion
and export success of these companies.
It is now
apparent that many of the current troubles of the chaebol can
be traced not to over-regulation, but to the deregulation
of both industry and finance in the early 1990s in South Korea. The
internal and external financial liberalisation measures of 1992-93 allowed
the chaebol to access cheap finance freely, also because their
impressive sales and export performance made them attractive to many
creditors. This money was used for very ambitious investment in diversification
and expansion, which in turn was possible because of the concomitant
deregulation of industry.
This is
what led during the 1990s to several of the chaebol overextending
themselves in often unrelated activities, or creating huge capacities
in some sectors, which have not been justified by subsequent demand
patterns. The automobile industry is a case in point. Prior to the early
1990s, fairly stringent industrial regulation prevented capacities from
exceeding the combination of (buoyant) domestic and external demand.
But the 1990s witnessed a massive expansion of capacity as the Korean
car producers sought virtually to corner the world market.
Cars were
in fact the main instruments in Daewoos plans to become a major
global player. The story of Daewoo is itself the most absorbing rags
to riches saga of the late twentieth century. The company was founded
by Kim Woo Choong who began his career as a shirt salesman. Aided by
systematic state industrial policy, over thirty years he was able to
build Daewoo into an important multinational company with more than
200,000 employees (half of them abroad) and annual turnover of more
than $60 billion. By the end of the 1990s, Daewoo was involved in a
wide production range spanning goods as unrelated as ships in South
Korea, fertilisers in Vietnam, electronic goods in Europe, and of course
cars.
By the
mid-1990s, Daewoo controlled a quarter of the domestic South Korean
market of around 2 million cars, and was expanding its production capacity
into India, Poland and Romania. At the time, it was difficult to find
an industry analyst or financial expert who could find any fault with
Daewoos aggressive expansion strategy. Of course, once the financial
crisis broke in late 1997, the carpers were quick to arrive, and accusatory
fingers were
pointed at Daewoos unjustified diversification, its
over-accumulation, and its huge debt to equity ratios of around 600
per cent.